This thought-provoking session will help you create a vision for integrating digital events into the customer/member journey and build lifetime loyalty. Weâ€™ll include the full spectrum of digital events â€“ from Webcasts and simulcasts to high-production events â€“ as we learn to engage customers and develop community through traditional, digital, social and mobile marketing.
Create a journey for customers/members through multiple digital events that meet a variety of needs.
Incorporate digital, social and mobile technologies into your traditional customer/member engagement strategies.
Use community to empower customers and members, and build lifetime loyalty to your organization or brand.
Sr. Digital Marketing Manager,
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