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2020 March-April DES Live Online Course

Module 3 - User Experience

Mar 20, 2020 12:00pm ‐ Mar 20, 2020 1:00pm


In this module you will learn how to define your audience, understand them and know how to connect with them. We will review desired attendee outcome and focus on how people learn online, as understanding your audience's learning needs will be key to your event's success. We’ll focus on the desired audience experience and how to leverage engagement using the tools you have available to you. We’ll map out the entire user journey you’ll want your participants to consume while attending your event.

CIC Domain: Meeting or Event Design


  • Emma King, Digital Media Engagement Strategist, beedance

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