Description
What is the definition of a digital event and how will this course equip participants with the necessary skills to plan, produce and measure results this type of engagement? In this introductory module, we’ll review how the digital event landscape has evolved and how organizations are finding success by incorporating digital events into their communications mix. We’ll take a holistic look at learning objectives from all of the modules to come, review key definitions and provide tips on how effectively chart a course towards certification including a technical tutorial on the DES platform.
CIC Domain: Strategic Planning
Speaker(s):